As a martial arts marketing and business consultant as well as a school owner I look at trends in the martial arts industry as well as other industries.   USA today reported “In the past two years, many employers already have adopted financial incentives to encourage people to lose weight, join a fitness program or get a physical exam, according to a survey last month by the National Business Group on Health”

It would be a great idea during the next month to visit large businesses in your area and talk to the head of Human Resources.   You can provide a group discount to these business that are willing to promote you martial arts of fitness classes to their employees.

You would be wise to print off the entire article  http://yourlife.usatoday.com/health/story/2011-11-24/More-firms-using-incentives-to-prod-employees-to-fitness/51385970/1

Also make a flyer about your programs and offer employees 10 – 20% off your programs.  You will find companies more than willing to work with you because they benefit from having healthier employees as well as providing the employees with a discount saving them money.

You benefit by expanding you adult classes.  Plus these adults will most likely have children so you can build you family programs. 

Greg Silva, Martial Arts Consultant and Advisor

President United Professionals

954-290-7869