We have combined marketing with the life skills lessons. Our newsletters are four page foldouts, now with a special ADULTS section on the back. Parents are overloaded with homework and our goal is to get the kids to be responsible for their own Black Belt Excellence sheets. The stories are written for kids to easily understand them. The newsletters are on the level so that kids can be successful on their own. Of course I highly recommend the instructors explain the sheets and what is expected when they are handed out. This is your time to show your entire student body as well your parents the mission you are on with your martial arts lessons.
You then reward the students each month with a wristband when they complete the activity in the newsletter. Now your students are getting a new bracelet with the Life Lesson of the month to show off to their friends. This is a great way for you to show exactly how your school is teaching life skills. You have the newsletters and you have the reward.
Now to complete this we provide VIP cards each month to go along with the lesson as a marketing product. This way in January you are teaching about goals so you have a wristband kids are going to receive that matches the goals theme. You then have a VIP Guest Pass that reads - "Kids Learn Goals [at your school name]". Most months have additional products you can use to coordinate your marketing also – rack cards, EDDM, etc.
Cornerman Coaching clients with United Professionals have access to mat chats each month and a free downloadable poster as well.
Begin with the newsletters. Click here: http://getstudents.com/…/p…/black-belt-excellence-worksheets